New State Advertising Slogan Unveiled
by Sammy Edmonds
posted Feb 14 2014 3:38PM
The state of Indiana has unveiled its new advertising slogan.
"Honest to Goodness Indiana" is replacing the"Restart Your Engines" slogan. It will be at the heart of an advertising platform for the state.
State officials say the goal for the new brand is to truly represent the entire state, while respecting Indiana‘s history and looking forward at the same time.